For the Yorkshire Dales edition of Monopoly, the creative process required a careful balance between Hasbro’s brand guidelines and the specific requirements of multiple local sponsors. This project offered less creative freedom, as sponsor content, logos, and messaging needed to be integrated clearly and accurately throughout the board and cards.

I developed the overall look and layout of the game while ensuring every sponsor element fitted cohesively within the Monopoly framework. This involved close coordination with partners, managing approvals, and maintaining consistency across all components. The final artwork delivers a polished and engaging edition that celebrates the Yorkshire Dales while meeting all licensor and sponsor expectations.